Mumakore achangopfuura,raffia hats— chaimbova basa remaoko—rakawana mukurumbira pasi rose sechiratidzo chefashoni chakasimba uye hunyanzvi hwemhizha. Mafekitari muChina, kunyanya muShandong's Tancheng County, ari kutungamira uku kwekuwedzera kwepasirese, kuwedzera e-commerce, tsika nemagariro, uye hunyanzvi hwekushambadzira misika yekutora misika yekunze.
1. Kubva kuMasangano eMunharaunda kuenda kune Global Exports
Tancheng County yakashandura indasitiri yayo yeraffia hat kuita bhizinesi rinobudirira rekutengesa kunze. Iyo Raffia Weaving Workshop, inozivikanwa senhaka isingabatike yetsika, ikozvino yagadzira anopfuura mazana mashanu ekugadzira uye kutumira kunze kwenyika makumi matatu+ nyika, inotsigira zviuru gumi zvemabasa emuno. Shandong Maohong Import&Export Co., Ltd yakazvipira kugadzira nekutumira kunze heti dzemashanga. Fekitori yayo Tancheng gaoda Hats Indasitiri Factory ine makore anopfuura makumi matatu ane ruzivo mukugadzira heti. Yakashandura diki-based workshop kuita mutengesi kunze kwenyika, kutumira kuEurope, Australia Japan, neSouth Korea.
https://www.maohonghat.com/
2. E-Commerce & Social Media: Kuputsa Border
Digital mapuratifomu anga akakosha mukudyidzana kwepasi rose raffia hats. Mafekitari anoshandisa:
-Kuyambuka-muganho e-commerce: Vagadziri vengowani yeTancheng vanonyora zvigadzirwa paAmazon, Ali Express, uye TikTok Shop, vachitora maringe nemafambiro akaita se "fashoni yezhizha inogadzikana."
-Social media pesvedzero: Mavhidhiyo mapfupi anoratidza maitiro ekuruka anoenda kuhutachiona pa Instagram neXiaohongshu, ane ma hashtag akaita se #RaffiaVibes anokwezva vanofurira fashoni.
3. Luxury Collaborations & Branding
Kusimudza ngowani dzeraffia kupfuura chinzvimbo, mafekitori eChinese ari kubatana nemhando dzepasirese:
-Kudyidzana kwepamusoro-soro: Yakafemerwa neItaly yakasarudzika hat brand Borsalino, mamwe maworkshops ave kugadzira kapfupi-edition raffia heti dzine mavara evagadziri, yakanangana nemisika yakapfuma.
4. Sustainability seNzvimbo yekutengesa
Nekukura kuri kuda kwezvigadzirwa-eco-hushamwari, mafekitori e-raffia hat anosimbisa:
- Zvigadzirwa zvechisikigo: Kuratidzira biodegradable, kemikari-isina raffia uswa.
- Kugadzirwa kwetsika: Kukurudzira maitiro ekutengeserana kwakanaka uye basa rekumaruwa mumashambadziro ekushambadzira.
-Matanho edenderedzwa: Mamwe mabhureki anopa "zvirongwa zvekudzokorodza ngowani," kushandura heti dzekare kuita zvekushongedza kumba.
Kubva kumisha yeTancheng kuenda kunzira dzepasi rose, heti dzeraffia dzinoratidza kuti hunyanzvi hwechinyakare hunogona kubudirira sei mumisika yemazuva ano. Nekusanganisa nhaka neruzivo rwedhijitari uye kusimba, mafekitori aya haasi kungotengesa ngowani — ari kutumira kunze chidimbu chekudada kwetsika.
Nguva yekutumira: Aug-13-2025
